All posts by Todd
11 Places To Find Your Ideal Customers Online
Being proactive with your content can speed up the process of attracting those ideal customers back to your marketing hub (your website) to capture their contact information and enter them into your lead
Continue Reading4 Reasons Your Company NEEDS To Be On Social Media
Learn why your company needs to be on social media in order to attract and convert more customers.
Continue Reading3 Keys To Successful Social Media Marketing
Digital visibility is a must for your company, regardless of industry, because you need to be findable everywhere your ideal customers may be looking for information. A successful social media marketing
Continue ReadingWhat Is Lead Nurturing & How Does It Increase Conversions?
Not everyone who enters into your sales funnel is ready to make a purchasing decision immediately. That’s where lead nurturing comes in. So what is lead nurturing?
Continue ReadingWhat Is A Lead Magnet And How Does It Help Sales?
Driving traffic to your website is not enough to have an impact on your business. In order for those website visitors to provide any value to your company, they need to either become subscribers, leads,
Continue Reading3 Ways To Attract Prospects With Content Marketing
In order to attract prospects online, you’ll need to build a hub of information that will rank on search engines and give you and your subscribers content to share across social media channels to build
Continue Reading7 SEO KPIs To Track And Measure
While there are several areas of your marketing to analyze, here are 7 SEO KPIs to track and measure to keep your business moving forward.
Continue Reading9 Lifecycle Marketing Website Must Haves
Your lifecycle marketing website will need to have several key elements to insure you can attract and convert more business opportunities.
Continue ReadingWhat Is Lifecycle Marketing?
Today’s consumers have full control over their buying process. From problem solving, researching available options, choosing who and where to purchase from, how long to be in business together, and even
Continue ReadingDaily LinkedIn Checklist For Your Sales Reps
Is your sales team taking advantage of LinkedIn? With over 200 million users, it’s time to stop ignoring the largest professional social media network and start leveraging it to get more business.
Continue Reading4 Reasons Your Sales Team Needs Your Company To Have A Blog
There are several benefits to using content marketing for your business, but some overlooked areas are how a blog can actually directly help your sales team by saving them time AND getting them better
Continue Reading6 Blog Posts To Write To Promote A New Product
Whether you are selling services, offline products, or you’re an online ecommerce business, content marketing will help you increase your digital visibility, attract more leads and convert more customers.
Continue ReadingOur 11 Step Content Marketing “Campaign” Process
While inbound marketing is more of a philosophy that is not defined by individual campaigns, there can be a more defined content marketing “campaign” process within that inbound mentality.
Continue ReadingIncrease Ecommerce Sales With These 6 Conversion Tactics
In order for a website to be more successful, it can do one of two things. Get more visitors at the same conversion rate, or improve conversion rate of existing visitors. Here we are going to talk about
Continue Reading6 Email Marketing Software Options For Your Business
Email marketing software can be difficult to choose from. Just researching to find all the options can be a week’s worth of work in itself. To help save you some time on what software is worth checking
Continue ReadingSportchaser.com – Find A Bar To Watch Your Favorite Team [Interview]
SportChaser.com is a new website that aims to connect sports fans with each other to watch their favorite teams at NYC bars. If you’re not from the New York City area but still want to enjoy the
Continue ReadingHow The Act-On Team Uses LinkedIn & Twitter For Sales Prospecting
Using LinkedIn and Twitter for sales prospecting can be an overlooked opportunity for a lot of sales teams. Especially sales teams at companies that are a little behind the times when it comes to leveraging
Continue Reading3 OTHER Ways LinkedIn Can Help Your Business
There are so many strategies for LinkedIn it can be overwhelming when trying to choose how to approach the “professional” social network. Here we’ll cover a few ways that aren’t
Continue Reading5 Ways Insurance Companies Can Use Pinterest
Learn how insurance companies can use Pinterest to promote their content and continuously drive more traffic back to their website.
Continue ReadingQ&A with McKay Allen on Call Tracking and Conversation Analytics
LogMyCalls has just launched Conversation Analytics. They’re calling it the biggest advance in call tracking in the last 20 years.
Continue ReadingHow To Convert 34% Of Targeted Clients By Combining Direct Mail Follow Up Campaign & Promo Products [Interview with Price Allan]
A direct mail follow up campaign can be an easily overlooked marketing strategy in today’s digitally focused world. But when planned well and executed properly, a direct mail campaign can have a
Continue Reading3 Steps To Planning Your Facebook Cover Photo
Your Facebook cover photo can be a great piece of visual real estate to market with or can become a missed opportunity if not utilized for anything beyond brand consistency.
Continue ReadingConsumer Decision Making Process [Infographic]
One of our most trafficked blog posts is our article on the consumer decision making process, and we have a template for people to sign up for and it has been very popular as well. With that in mind, we
Continue Reading5 Reasons Why Your Law Firm Needs A Blog
A static website is no longer going to help your law firm generate new business opportunities. See 5 reasons why your law firm needs a blog and learn how it will help you get more clients.
Continue Reading2 Essentials For Hiring An Online Marketing Agency For Your Law Firm
When choosing an online marketing agency for your law firm, there is a level of trust needed that may often get overlooked without even thinking about it. Learn two of the essential elements you need to
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